Deal Announcement: SinnerSchrader Trade Sale of TIC-Mobile to SinnerSchrader / Laukaz Analytics & Investment GmbH acted as the exclusive M&A advisor to TIC-mobile and its shareholders
(PM) Berlin, 16.05.2011 - On 11th May, SinnerSchrader AG announced that it entered into a definitive agreement to acquire TIC-mobile GmbH, a leading mobile app development company headquartered in Berlin.
A 2011 study from ABI Research reveals that the worldwide app industry is well on its way to achieving 44 billion cumulative downloads by 2016. A 2010 research report by MarketsandMarkets indicates that the total global mobile applications market is expected to be worth $25 billion by 2015. It was about $6.8 billion in 2010. The overall global market is forecast to record CAGR of 29.6 percent 2009 to 2014. According to MarketsandMarkets, Apple’s App Store will hold about 20.5 percent of $25 billion market.
Matthias Schrader, CEO of SinnerSchrader AG comments: “Mobile doesn’t just mean smartphones; it also means tablets, connected TV, and in-car technologies. For us, that is quite clearly a strategic issue and has top priority for the next few years.”
Henri Kuehnert, Managing Director of TIC-mobile GmbH ads: “In the last few years we have accumulated lots of expertise: from Mobile TV and location-based services right up to e-publishing. The market is now entering a new phase where customers expect holistic mobile strategies and platform solutions from a single source.“
Thomas Look, managing partner of LAI, comments: "This transaction is a very good fit for both – SinnerSchrader AG and TIC-mobile GmbH. We are happy to have provided exclusive consultative support to TIC-mobile GmbH and its shareholders. The transaction shows our execution and deal capabilities in the M&A sector and the network we have built in the TIMES sector."
About SinnerSchrader: SinnerSchrader is one of the leading digital agencies in Germany. SinnerSchrader develops interactive strategies, platforms, and applications which create radical relationships between consumers and brands. The SinnerSchrader Group has over 370 employees in Hamburg and Frankfurt am Main, Berlin and Hanover who work for customers such as TUI, Tchibo, simyo, REWE, comdirect bank, the Gucci Group, OTTO, mobilcom-debitel, and Steigenberger. SinnerSchrader was founded in 1996 and has been quoted on the stock exchange since 1999.
About TIC-mobile GmbH: ( http: //www.tic-mobile.de ) TIC-mobile is specialized in providing innovative software solutions for mobile devices. With their Mobile Application ExpertiseTIC, they develop mobile software solutions like apps, widgets and browser-solutions. The portfolio covers concept, design, development and testing for all major platforms and devices like Android, Bada, iPhone and iPad (iOS), J2ME, Symbian and Windows Mobile.
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